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5 Ways to Know If A Companies Culture is For You 

No company, small or large can win over the long run without energised employees who believe in the mission & understand how to achieve it .

Jack Welch 

Culture, it’s a big deal! It’s what makes a business unique and is the sum of its values, traditions, beliefs, interactions, behaviours, and attitudes. Culture is one of the biggest ways that businesses distinguish themselves in a saturated market. It’s all fine and dandy for a business to say that their culture is ‘amazing’, but how do you know if this is true or not? As someone looking for new employment, how do you find out if what the hiring manager is saying is actually correct? Today, we are going to focus on breaking down 5 ways to know if a culture is for you. By the end of this post, you’ll have the knowledge needed to know which business truly does have a fantastic culture. 

01: Research 

‘To win in the marketplace, you must first win in the workplace’ – Doug Conant 

With today’s technological advancements, it is not difficult to find out anything that you want to about a person, a product, a brand and a business. There are so many places to find information, whether it be LinkedIn, Twitter, Facebook, Google Reviews or a business website; you don’t have to go far to get a better understanding. 

The first place you should go when you are interested in a position or a business is their website. You can tell a lot about a business by its website. Here are some questions you should ask yourself when you are looking at a website: 

Does it appeal to you? 

  • If you were a client or customer, would you buy from this business? 
  • Do you relate to the employment brand? 
  • Do you relate to the message that they are portraying to the public? 
  • Do the information and content excite you? 
  • Are you able to close the website knowing exactly what the business does, who they are and who they are trying to target? 

02: Social Media 

Ah, Social Media! Everyone uses it! Businesses use it to connect with their customers and clients. Have a look at the Facebook page of the business. Are there any negative comments? What kind of content is being produced? Is it relatable content that allows you to see that the business is professional but also fresh? Have a look to see if any employees are connected to the business – what kind of things are they saying about working there? Are they saying anything at all..? 

03: Ask the Right Questions 

So, you’re in a job interview and the hiring manager asked you “what kind of culture attracts you to a company”.. ofcourse you answer, but do you turn around and ask the reverse? Or any questions around culture? You want to find out as much as you can while on the inside, it’s a lot harder to hide cracks in a culture while you are there. Why has your role become available? Expansion maybe?? Or maybe you are replacing somebody that left?.. why did this person leave? Ask about staff turnover.. is it higher than normal? Pick up on over enthusiasm or things that don’t seem natural. Here is a list of things we recommend you do; 

  • Review the physical space, what kind of environment is it? Closed offices, cubes, open floor plan? 
  • Do people look genuinely happy? Can you cut the tension with a knife or is it fun, comfortable and people seem to get along? 
  • What kind of things are on the walls? Is there anything on the walls in the office? Are there lists of rules, or are there inspirational quotes, pictures, things to motivate? 
  • When you introduce yourself to team members, do their eyes scream ‘DON’T DO IT’ or, do they want to know about you and what you could bring to their team? 

04: Speak to People on the Inside 

‘You can build a much more wonderful company on love than you can on fear’ – Kip Tindell 

Before committing to a new role and also a career, network..connect with people and find out as much as you can. We aren’t recommending getting gossip, or digging up dirt! But a Hiring Manager or Director is going to tell you that it is the greatest place to work in the world! People are lining up to work there and the team members are going to be real unless they have been offered a day off if they talk up the company! You will be able to find out from an employee’s point of view. Once you are able to connect with the employee, find out what they like the most and least about the environment, leadership style, team, and business. Get the insider scoop before making your decision! 

05: Don’t Go for Flashy Perks 

Join our team and get a free iPad”.. screams “We are desperate to find talent, we are going to buy you with awesome technologies” Of course the offer of an iPad is going to attract our Millennials and Igens.. but don’t be blinded by the shiny toys. What are they covering up? What price are you paying when accepting the perks? Remember that culture is not necessarily about the perks provided but more about the traits and the core values that a business embraces. All of the perks in the world won’t make up for poor leadership, a bad work environment and a lack of culture. 

If you are a business owner reading this and you are concerned about your culture, we can help. Did you know that WhiteCollarBlue works closely with SME’s to improve culture, employee satisfaction and even the onboarding and induction program? We have Qualified HR Practitioners that can assist you with leadership development and change management support.

With a team of Qualified HR Practitioners at the ready, WhiteCollarBlue is in a position to work closely with you to evaluate your business culture. Our HR Practitioners can give qualified, unbiased and beneficial advice to you. Our HR Practitioners will work closely with you to ensure that your goals are accomplished. We understand that without the right team and talent, achieving your business goals could seem like a stretch. 

With the recent launch of our HR Services, we are excited to offer our readers a complimentary Business Healthcheck. In this Business Healthcheck, you will gain the full attention of a qualified HR Practitioner to come in, assess a particular area or multiple areas of your business and then work with you to turn these struggles into strengths. These changes could improve your bottom line.

There are no negatives to booking your complimentary Business Healthcheck. To take advantage of this offer and to find out more about our services, give WhiteCollarBlue a call today and mention this blog post.

Our Specialists would be more than happy to assist you in your business and HR needs.